A company called Create. Love., which bills itself as a "conscious capitalism community," has a new gimmick to bring peace to the world and most importantly, make money doing it. It's dubbed the "piece" 2.0 canteen and they are sending it to people that inspire the masses including Oprah, Bono, Eckhart Tolle, Wayne Dyer and Joel Osteen.
So what is the "piece" 2.0 canteen? It is a regular metal canteen with a peace sign on it.
According to the company, there is much more significance than that: