Burger King is introducing a new menu item to compliment its namesake burgers. Get ready for hot dogs!
To launch this, the chain has enlisted Snoop Dogg for its marketing. In this hilarious ad below, Snoop pretends to be hosting a training video for Burger King employees.
The New York-based agency Code and Theory crafted the campaign.
“It was an untraditional approach, but employees are one of a brand’s most valuable assets, and they are there in front of you,” Steve Baer from the agency said.